Axis Max Life Insurance

Axis Max Life is the material subsidiary of Max Financial Services Limited. Axis Max Life – a part of the $7-Bn Max group, an Indian multi business corporation – is India’s fourth largest private life insurance company. In FY 2026, Axis Max Life reported an Embedded Value (EV) of ₹28,871 crore. The Operating Return on EV (RoEV) stood at 18.7%. The New Business Margin (NBM) for FY2026 was 25.2%, and the Value of New Business (VNB) at ₹2,647 crore, with an annual growth of 26%.

Vision

  • Axis Max Life Insurance has the vision 'To be the most admired life insurance company by securing the financial future of our customers'.

Mission

  • We are an honest life insurance company, committed to doing what is right
  • We serve our customers through Long Term Savings, Protection and Retirement Solutions, delivered by our high quality Agency & Multi Channel Distribution Partners
  • We are a business with strong social relevance and contribute to Society by supporting causes in health and well-being

KEY DIFFERENTIATORS

  1. Tailored product solutions designed to meet life-stage needs, fostering long-term savings and protection.
  2. Largest E-commerce player in Indian Life Insurance industry.
  3. Superior performance on customer parameters - Death Claims Paid Ratio- 99.80% (FY2025-26)
  4. Superior investment performance across funds - Assets Under Management(AUM)- Rs. ₹189,795 Cr. (FY 2025-26)
  5. Driving business excellence through advanced digital and Information Technology solutions.
  6. Comprehensive risk management framework to address enterprise-wide risks effectively
  7. Strong corporate governance and transparent reporting of business and financial results.
  8. Proud to be recognised amongst ‘Top 30 Companies on The 100 Best Companies List’ by the Great Place to Work® (GPTW®)
  9. Recognised amongst ‘Top 50 Large – India’s Best Workplaces for Millennials’ by GPTW® for inspiring trust among young people
  10. Recognised amongst ‘Top 50 Large – India’s Best Workplaces for Women’ by GPTW® for creating an environment that promotes camaraderie

www.axismaxlife.com​

Max Financial Services Limited (MFSL), a part of the Max Group, is the holding company for Axis Max Life

Office Info

  • 0120-4696029
  • MAX FINANCIAL SERVICES LIMITED, L21, Max Towers, Plot No. C-001/A/1 Sector – 16B, Noida-201301, Uttar Pradesh

Copyright 2023, MAX Financial Services. All Rights Reserved.